CRM development using blockchain technology AVADA-MEDIA
Business process automation greatly simplifies the life of many companies. A properly configured CRM system (Customer Relationship Management) allows you to increase sales, structure customer relationships, increase the efficiency of work with leads, improve workflow and evaluate employee productivity.
Technological progress does not stand still, therefore innovative solutions regularly appear on the market. In order to optimize customer data management, developers design blockchain-based CRM systems.
For the foreseeable future, this technology can significantly expand CRM functionality, increase ROI and build trust with customers.
Enterprise-level blockchain adoption has many benefits, including security, automation, and cost savings. To improve business performance, AVADA MEDIA is exploring the possibilities of converting ideas into first-class blockchain solutions for different companies.
Why does a business need a CRM system AVADA-MEDIA
CRM must not only organize the work of sales and marketing departments, but also meet the unique needs of the business.
With its help, you can organize large amounts of data within the company, automate lead generation, mailings, customer returns, upsale / crosssale and thus speed up customer service and close deals.
One of the important advantages of the system is that the entire history of working with clients is stored in the program (in chronological order). If necessary, you can always study the list of requests and orders, analyze the turnover of funds, listen to conversations, issue an invoice or write a letter. CRM will take over some of your work, for example, quickly create a document or generate a report
The system will support your business growth with the following benefits:
Why do you need an individual CRM development AVADA-MEDIA
Almost any growing company sooner or later decides to organize data and structure work with clients. First of all, the development of an individual CRM system is necessary for a medium or large business, which is built on operational interaction between departments in compliance with certain standards. Small businesses tend to opt for boxed versions.
At the same time, custom CRM development has a number of advantages:
Unlike a CRM system developed for the needs of a company, a universal boxed version requires less costs (since it is a finished product), but implies making payments for support, customization and improvement of the program. In addition, it has limited functionality and a set of licenses, and the structure does not always meet the needs of a particular business.
Full-featured CRMs involve segmentation and allow you to focus on your customer priorities, from assessing customer behavior to exploring and testing the potential of your business model.
Why integrate blockchain into CRM AVADA-MEDIA
Blockchain is a decentralized digital ledger protected by encryption and efficiently tracking transactions between parties. Information about each transaction is stored in an immutable chain. Depending on access to data, there are:
Open blockchain (public blockchain), which is often used in the field of cryptocurrencies. All users on such a network can view transaction history and create smart contracts. The open blockchain is rarely used by companies that store sensitive information.
Private blockchain involves restricting access to data stored in the registry. Members of the network must have the appropriate permission to view information and send transactions.
You can read more about how blockchain helps in customer data management in the article “Implementing Blockchain in CRM Systems”.
Integration of blockchain technology into CRM improves transparency and reliability of work. The company will be able to do business with clients without the use of intermediaries and third parties, which will increase the efficiency and speed of transactions.
When developing a CRM system, it is necessary to take into account the concerns of users about the security of personal data. Blockchain can store information and verify it without disclosing any details to interested parties. The technology provides a high level of protection, and the database is distributed in nature, so any attempts of unauthorized access or fraud are virtually impossible.
Often, for one reason or another, CRM users have to deal with inaccurate or duplicate data. Blockchain implementation involves the use of keys that provide access to verified information, which automatically solves this problem.
Blockchain continues to evolve and over time can not only change the approach to CRM, but also affect the overall understanding of the operating model of the business.
The AVADA MEDIA team has been developing convenient, scalable and reliable CRMs for over 9 years. We offer complex and easy-to-configure systems with a large number of integrations that will help you grow your business.
The best confirmation of our qualifications and professionalism are the stories of the success of our clients and the differences in their business before and after working with us.
Our clients What they say about us
Thanks to AVADA-MEDIA for a great project. The developers of AVADA-MEDIA have made for us a convenient and functional system for booking homes. This is not our first project with this company. The professionalism of its developers and competent management make the company the best IT partnerDenis, owner
I have been working with the AVADA-MEDIA team for more than 5 years. I want to note the professionalism of the developers and the excellent management of the employees who always help me in the tasks. We have implemented many different ideas with the AVADA-MEDIA team, and at the moment we are moving the existing store to a new platform.Risto, owner
He chose the AVADA-MEDIA team for his startup and for several years now we have been developing this project together. A lot of things have been done and improved during this time. Thanks to the team of AVADA specialists, the project is gaining commercial momentum and has already entered the Ukrainian market.Игорь, Co-owner
We have been cooperating with Sergey’s team for 5 years in various business areas, including in the field of information technology. Sergey has repeatedly demonstrated the highest level of expertise and responsibility in our joint projects, especially in an uncertain situation and for a limited time.Bogdan Yurchenko, Director
As a technical director, Sergey perfectly organized work on the SeshMe mobile application project, thanks to which we always received results in time. Also I would like to note the high level of developers from the team of Sergey. Very happy to work together. I recommend Sergey as a reliable and responsible partner.Vlad Konovalov, Product manager
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