Development of high-load online stores

The number of active users at large retail companies like Amazon or Alibaba is hundreds of millions of people. Every day, tens and even hundreds of thousands of different goods are sold and bought on the sites of e-commerce giants. Serving and processing such a huge amount of data requires enormous resources. One of the most important factors for successful work in this area is a well-designed and easily scalable site. The development of high-load online stores at AVADA MEDIA is guaranteed to solve this problem.

The digital transformation of retail is no longer a trend, but a matter of survival. Large companies are investing more and more funds in online development, because an online store is:

• Availability for buyers

Consumers have gone to the Internet en masse, because shopping without leaving home is very convenient: it saves time and effort, walking in shopping centers has become more entertainment than a necessity.

• Work 24/7

Online shopping can be done even at night, so the company does not lose potential customers and increases profits.

• Ability to quickly respond to suggestions and resolve conflict situations

The customer always has a history and complete information about orders at hand, and can also call a support specialist.

• Convenient warehouse management

Many online store owners operate on a dropshipping basis, acting as an intermediary between the buyer and the supplier. This significantly reduces the cost of renting the premises. Of course, an online store requires payment for hosting (and in some cases for a server), but this is insignificant compared to a warehouse (or an offline store).

• Analytics tools

You have a great opportunity to study the behavior and preferences of buyers and send them relevant offers. This improves the quality of customer service, loyalty and the effectiveness of the marketing campaign.

Highly loaded e-commerce project from AVADA MEDIA is:

• Clean high tech code
• Creative design
• Intuitive interface
• Safety
• Simultaneous processing of tens of thousands of orders
• 24/7 technical support from the development team

Cooperation with AVADA MEDIA includes:

• Full cycle professional web development
• Turnkey project implementation from scratch
• Integration with third party services
• Reliable and modern technology
• Development of a unique design, a combination of trends and proven solutions
• Logo creation
• SEO promotion, setting up contextual advertising

• MVP

The success of your project depends not only on a well-designed back end, but also on the look: trendy design combined with ease of use of the service will improve the quality of customer service and attract users. We are for a quick start, so we start development with MVP (Minimum Viable Product). This will give you the opportunity to start making money while we expand the functionality.

• Online store logo

To delight millions of users, representatives of different nationalities and tastes, site navigation should be simple, convenient and straightforward. The company logo represents a message to each user. Our designers will create a bright and memorable logo for your online store.

• Product cards

The product card also matters. In addition to the standard product viewing functions, it should include the ability to select color and size, view ratings and reviews. You can also show complete statistics for the selected product: the number of reviews and customer questions that were answered; detailed rating based on the number of voters.

The Internet resource constantly analyzes products and performance of functions provided to users. This allows you to make the pages of the online store user-friendly, to give them the correct information about the product. In addition, interactive communication allows each user to feel that their opinion really matters.

• Platform and database

The slower the project, the higher the cost of an error. After the Amazon website was unavailable for 49 minutes, damages to the company during that time amounted to approximately $ 5.7 million. It is a huge and painstaking job to make everything work correctly. To create a page where you can access a large number of services, we use the following technologies: Linux, Oracle, Java, Python, C#, C++, Node.js and etc.

Linux is a simple OS for servers, Oracle is a serious database for very complex projects, responsible for storing purchase information, user card data, etc. Java and Node.js were also designed to handle high-load projects – they offer the ability to quickly handle large amounts of data, reliably and interoperate well.

• Scalability

The development goal of any online project is its popularity and, as a result, the influx of large clients. The downside is that high traffic and large amounts of data can cause serious operational problems. To avoid them, your future online store must have sufficient “strength” and be ready to scale. Then site growth won’t be a problem.

If you decide to create an online store that caters to a large number of products and users, in addition to the user experience, you should consider the following factors:

• High quality server hardware for smooth operation. Servers can be bought or rented.
• A competent team that will support the work of a high-load online store 24/7.
• A well-thought-out project structure, ready for scaling. A large Internet service should initially be ready for expansion (content, number of users, geographic coverage, functionality).
• Reliable development platform with a large margin of “robustness” that can withstand the maximum load.
• Willingness to make financial investments. Developing a high-load project is much more than just creating an online store. Savings during the development phase can result in large financial losses if the system is idle due to technical problems. A well-thought-out and well-functioning website will bring you considerable profits.

AVADA MEDIA has extensive experience in developing large-scale solutions for large companies, and we will be happy to develop a highly loaded e-commerce project for your business. We guarantee professional technical support at all stages of implementation: from the beginning of creating an online store to its full launch.