Digital menu

The menu is one of the most important communication, marketing and sales tools in a restaurant business. Technological progress and the growing competitive environment are forcing enterprises to innovate and differentiate services. One of the best examples of this is the introduction of electronic menus.

E-Menu is an interactive restaurant ordering system and an innovative alternative to traditional paper menus. A wide range of its features will improve your business and bring the service to a new level.

• Reduce labor costs and manual errors

Using the electronic menu in the restaurant, you will significantly reduce the workload on the staff. Customers can choose their favorite items and place an order online. As a result, employees will have more time for other activities. In addition, since visitors place their orders online, the electronic menu will greatly reduce manual errors. Reduce the chance that customers receive incorrect orders.

• Saving

The great thing about e-menu for restaurants and bars is how cost-effective it can be for your business. There is no need to re-design and print the menu every time something changes. You can easily edit and change it at any time.

• Engage more customers

When creating an electronic menu for restaurants, it is quite easy to add additional versions of it in different languages. Their presence will allow you to attract more customers.

• Improving guest service

A digital restaurant menu speeds up the process of viewing dishes and placing an order, reduces waiting time and turns it into a pleasant experience for the client.

• Creative possibilities for your unique ideas

You can change your cafe menu whenever you want and style it however you want with unlimited ideas and at the lowest cost.

• Creating specific content for a specific offer

Content is constantly changing. To convey the latest information to the visitors of the institution, it must be adapted. The electronic menu in the cafe makes content customization simple and easy, allowing it to evolve in all possible ways in accordance with the current needs of the business and customers.

• Real-time data analytics for your business

Data tracking is essential for any business, and restaurants are no exception. Having an electronic menu in restaurants will help you automatically keep track of which dishes were popular during the week, and even help you keep track of the exact times when these dishes were sold most frequently. With this data in hand, you can easily predict future needs and create successful business strategies.

Step 1. Analysis

Specialists hold meetings with the client in order to discuss requirements, details and wishes. There is data collection, analysis of the future product, concepts are formed. Stable communication is maintained between the client and the manager.

Step 2. Design

During the design process, a high-precision mockup is developed. It depicts the final version of the application in its full functionality. A description of the stack of technologies used is provided, a plan for the implementation of work is created, the calculation of the timing and cost of the project.

Step 3. Design

A thoughtful design of an electronic menu for a restaurant can enhance the experience of the establishment, help customers make a satisfying choice, and whet the appetite. However, a menu is not just a list of dishes available in a restaurant; it is a powerful branding element that can convey the identity of the restaurant and increase profits. In order for this tool to give the maximum result to the client, UI designers make every effort. They not only handle the core elements and MVP design, but also provide the final UI/UX visualization.

Step 4. Programming

The technical part of the development is divided into two components:

• Frontend part

The public part with which the user interacts and contacts directly.

Frontend includes the display of functional tasks and the interface, as well as the processing of user requests.
The frontend is implemented by experts using HTML/CSS or reactive JS technologies VUE.JS/REACT.js.

• Backend part

The backend is developed using the following technologies:

• Python frameworks (Flask and Django) and PHP frameworks (Laravel and Symfony).
• JAVA.
• NODE.JS

Step 5. Testing

After the completion of the technical development, thorough testing is carried out, which includes checking the correct operation of the functionality, the compliance of the project with the initial plans, system performance, data security, ease of use.

Step 6. Development and support of the product

In order for the project to remain relevant among users, the team refines and improves it, expanding its capabilities and functionality, and working with the design. After all, the menu periodically requires changes, it becomes necessary to develop new pages or elements.

Using an electronic menu for cafes and restaurants will help your establishment become more innovative and competitive. Its advantages over the conventional are numerous and will surely increase your return on investment.

AVADA MEDIA has vast experience in developing systems for generating and creating electronic menus. A team of highly qualified IT-specialists is ready to work with projects of any scale, using a modern set of technologies.