Atlanta

The client approached us with a request to create API methods for the application and the updated website, which would allow them to be linked with the web version of the CRM. The work began with immersion in the context. We studied the client’s wishes and analyzed his existing software, as a result of which problematic issues were found:

• The mobile application mockup provided by the client contained a lot of implicit and undescribed logic that could negatively affect the user experience and lead to errors.
• The application had to implement functionality that had not yet been implemented in the CRM system.

We thought through possible changes and presented them to the client, after which it was decided to adjust the initial work plan. Thus, we added two new tasks to the main task of API development: implement changes to the existing application layout and adapt the capabilities of the existing CRM to new business tasks.

When the scope of work became clear, we selected the optimal technical team, distributed project roles, divided tasks into sprints, following the principles of the Agile methodology, and began to implement them.

What technologies did we use

We used popular PHP frameworks as the main stack:

• Yii2 – for writing a mobile application API and improving the client’s existing CRM system.
• Laravel – for improving the API of a corporate website.

The mobile app and website API endpoints were documented using the Swagger toolkit, allowing for a robust communication channel between the CRM and Atlanta’s other digital products.

What work was done

Ultimately, our team completed the following work:

• Conducted a thorough analysis of the client’s digital solutions, identified hidden problems and proposed options for correcting them.
• Performed an analysis of a mobile application mockup, identified UI/UX problems and monitored their correction.
• Developed API and Swagger for a mobile application.
• Developed Swagger and wrote new API methods for the updated corporate website.
• Improved the capabilities of the existing CRM for the expanded functionality of the mobile application.
• Tested the created solutions.

In the past, Atlanta Realtors had to use a web-based CRM every time to schedule new meetings with sellers and buyers, process applications, or schedule a property inspection. Today, thanks to the efforts of our team, they can conduct all operational activities from their smartphone literally “on the go,” and the technical capabilities of CRM have increased significantly.

In this way, we were able to reduce the workload of the company’s employees and increase their efficiency, which ultimately will have a positive impact on Atlanta’s profitability.