Beautiful typography Web-design styles
In the matter of compositional solutions, it is best to find a compromise between the traditional columnar structure and randomly scattered modules. Since this style implies the use of non-standard fonts in headings, it is worthwhile to dwell on two or three main information blocks. At the same time, the navigation menu, logo and slogan can be placed not at the top of the page, but, for example, on the right. Thus, an interesting composition is obtained and the page becomes memorable.
The color scheme palette in the Beautiful Typography style is diverse. There is scope for creativity, because pages made in monochrome colors look equally good (when they choose one primary color and its various shades), as well as a game in contrast, for example, white background, black text and red headers. In addition, quite often in this style they use various background images, based on the color scheme of which the rest of the page palette is selected. By the way, images and animations in this style should not be carried away, because the main emphasis is still on the texts. Often, either one large background image is selected, or several small illustrations are placed, depending on the direction of the page. However, in the navigation menu the use of images will be inappropriate.
Animation on pages in the style of “Beautiful typography” should be as invisible as possible.
For example, if an online store is being developed in this style, then you can use an animated gallery with photos of goods. Separately, it is worth saying a few words about fonts, because they are the hallmarks of the “Beautiful Typography” style. As we already said, when creating pages in this style it is possible to use non-standard, including drawn, fonts, but their use should be moderate. For example, such fonts can be used for headings or a navigation menu, but for text it is better to opt for more traditional and readable fonts.
By the way, in contrast to the drawn style, which often uses light-colored fonts placed on a dark background, you should not resort to such a technique in the style of “Beautiful Typography”, because it is difficult to read light text on a dark background. Since the scope of this style is diverse, among the customers of the pages in the “Beautiful Typography” style you can find both creative companies and fairly serious online stores. Of course, the corporate website of a bank or law office made in this style will look ridiculous, however, both the bank and lawyers can order a landing or promo page for any special offer or special offer. Indeed, such pages will help as quickly and simply as possible not only attract potential customers, but also fully convey all the necessary information and focus their attention on the necessary content.
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