Development of CRM systems for the construction industry

In a business such as construction, where sales are a rather long process, and can take from a month to a year, it is especially important to properly build relationships with potential customers. Therefore, in this business, CRM systems are an indispensable tool.

CRM systems are built in such a way as to maximally facilitate the work with company clients:

• to build the right strategy for working with particular groups of potential customers;

• quickly and efficiently serve hot customers;
• to work as closely as possible with existing customers of the company.

Such strategies for managing business processes can increase sales by several times, and therefore the owner’s profit. For this reason, it is specialized CRM systems that are so popular among construction companies and developers.

Modern CRM-systems can provide business opportunities far beyond simple customer service.

Depending on the tasks set by the customer, Avada Media is able to create and implement CRM for the construction of any complexity:

• CRM systems with an integrated website;
• With a built-in personal account for a simple client or realtor;
• Internal document management systems;
• Systems with internal Martech subsystems and so on.

Including, which has the ability to self-learn, and to improve, with each cycle of collecting and processing information, the quality of recommendations necessary when making optimal business decisions.

By using cloud and FinTech technologies and introducing machine learning, you can achieve truly revolutionary conversion rates.

Such CRM systems for a construction company or developers are capable of:

• collecting and processing in a short time large volumes of a wide variety of information necessary for making the right business decisions;
• depending on the requirements of the customer, the CRM-system can itself make decisions, or issue recommendations to people authorized to do so. It is also possible to build a system in which it will make decisions on minor issues by itself, and strategic decisions will remain with the management of the company;
• reliably store information and protect it from theft, and the system itself from unauthorized interference;
• provide a hierarchy of system management. Users of different levels, at the same time, are endowed with different powers. The lower levels provide input of information and the execution of decisions, the intermediate ones make decisions of the tactical level, the upper levels of management make strategic decisions.

The cost of software depends on the complexity of the tasks set by the customer. The more complex and functional the system, the more labor is required to create it. The exact price of a specific project can be called only after a detailed technical task has been drawn up.

The creation of such a task is a voluminous work for which you have to pay. It makes sense to refuse it and immediately proceed to the hourly wage of specialists.

An increase in the number of employees involved in the project can significantly accelerate its implementation.

Avada Media offers customers two ways to implement CRM systems in the construction business:

• First option. The company’s specialists created the so-called CRM box systems for builders and developers. Among them, Novostroy CRM system. Such software solutions can be adapted to the needs of a particular enterprise relatively quickly and inexpensively.
• The second option – CRM for the developer is created from scratch. This allows you to create a software product that fully takes into account all the features of the enterprise and fulfills all the wishes of the customer. Such a product is more expensive, but there are more benefits from its use.

Avada Media does not impose solutions on customers, but only recommends them. We will finalize or develop CRM of the level you need.