PartyTicket

With the digital transformation of the entertainment industry, the demand for reliable and flexible online ticketing platforms is constantly growing. AVADA MEDIA’s PartyTicket project is a universal ticketing system that combines the functions of an online ticket office, CRM, marketing and automated access control. The solution is ideal for clubs, theaters, restaurants, stadiums, museums and other spaces where it is important to sell tickets online with maximum convenience and security. PartyTicket is not just a ticket ordering software, but a complete event ticketing service that allows organizers to launch online sales in one day, track the sales funnel and manage the room layout in the editor. Thanks to the online reservation and ticket purchase function, users can select seats according to the scheme, receive an electronic concert ticket with a QR ticket, and if necessary – add the ticket to Apple Wallet.

Project idea

PartyTicket project was created as a new generation ticketing platform, where every step – from seat selection to entrance control – is automated, clear and convenient for both organizers and guests. The key idea is to turn ticketing into a manageable, flexible and scalable process with full visualization. To realize the goals of the PartyTicket project, a series of key tasks were formulated to automate all stages of interaction with guests – from event creation to entering the venue. Each of them provides flexibility, scalability and a high level of user experience for both organizers and end customers.

• Online ticketing and event booking system control panel;
• Integration with CRM and analytics;
• Interactive map of halls and seats with complex seating plan for guests;
• Ticket sales via internet – website and mobile devices;
• Dynamic pricing and upsells;
• QR access and entry control.

Integration with payment gateways allows instant payment, and the QR ticket generation module ensures quick sending of confirmation to the customer’s e-mail. In the event that a transfer or refund is required, the user accesses their actions through their personal account, making the customer journey transparent and manageable.

The automated ticketing system is adaptable to any event format: from club parties to festivals, from business forums to exhibitions. Restaurants and lounge establishments can book tables according to the layout of the venue. Theaters have implemented work with discount and invitation tickets. Stadiums and sports complexes use a seating plan and online ticket booking system with dynamic pricing. Museums, children’s clubs and movie theaters work through time slots, simplifying attendance control. PartyTicket is suitable for selling tickets for sporting events, launching an online box office for theater tickets, introducing a network of establishments through a ticketing platform and many other requests.

Main features of PartyTicket ticketing system

PartyTicket admin panel is a cloud-based platform for complete management of ticket sales, seat reservations and event analytics. The web interface is adaptive – it is easy to use from a computer, as well as from a tablet or smartphone. The central web-admin serves as a single “control panel” for all venues – be it a club, a concert hall or an open-air venue. The ticketing service can work in conjunction with a mobile application, where customers can see the playbill, seating plan, pay for tickets and receive a QR code for entry. The system’s admin panel covers the entire event management cycle – from adding a venue to analyzing sales after the event. With an intuitive interface and deep integration with CRM, checkout and marketing tools, administrators can accomplish most tasks without third-party assistance.

1. Creating and editing events. Organizers create events in a few clicks: add a title, description, photo, upload a scheme of the hall, divide it into zones, set capacity and prices. All elements can be edited at any time – changes are instantly published in the app and on the website.
2. Ticket sales and entrance control. The platform automatically activates ticket and table sales 24/7 after the event is published. Individual QR codes for entry are generated, which can be scanned in the scanner mobile app. Integration with payment gateways ensures fast and secure payment.
3. Role and access rights system. You can assign local managers who work only with their venues, while the ticketing service superadmin sees the entire network of venues and statistics. All user actions are recorded in the log, ensuring transparency and security of management.
4. Analytics and reporting. “Analytics” section displays real-time data on tickets sold, revenue and hall occupancy. Reports are available for a day, week or month and can be easily exported to Excel or uploaded via API to external systems.
5. Audience Management. “Users” database contains all information about customers: name, contact details, order history, payment status. Administrators can restore a QR code, change contact details, issue a refund or assign VIP status.
6. Marketing and promotion. Events can be promoted within the system: priority displays, push notifications, banners and placement at the top of the catalog. All this can be set up in a couple of minutes and allows you to increase your reach without involving marketers.
7. Dealing with returns and support. Built-in support center allows you to respond to customer requests, track the history of orders and quickly solve problems. Through the “Refunds” module, the operator issues full or partial refunds in a couple of clicks without the involvement of the bank.

PartyTicket allows venues and organizers to fully automate the sales process and work with guests. Due to integration with CRM and payment systems, flexible role system and powerful analytical tools, the admin panel reduces manual work, reduces the risk of errors and helps to make decisions based on actual data. An intuitive interface speeds up the launch of new events, and built-in marketing and support tools make it easier and more efficient to interact with your audience. All of this increases revenue and improves service without increasing administrative burden.

PartyTicket includes not only an admin panel and tickets, it is a full-fledged ecosystem with many built-in solutions. The platform easily connects with external services, extends the functionality of the venue and makes interaction with guests convenient at every stage – from purchase to admission to the event. The most popular integration resources:

• Mobile ticketing app. Booking and ticket sales, notifications and entrance control in one application.
• Integration with CRM, box office and POS systems. Maintain customer history, sales, deposit write-offs – in a single bundle.
• Viber, WhatsApp and Telegram bot. Ticket sales via messengers, notifications and answers to frequent questions.
• Website for events and activities. Separate site with playbill, payment form and personal account.
• Room builder and layout configurator. Ability to flexibly edit room layout and seating in the interface.
• Electronic tickets in Apple Wallet and Google Wallet. Simplified access and convenience for modern users.

Technology stack

PartyTicket project is implemented using a set of modern web technologies that ensure stable operation, interface flexibility and scalability of the system for both users and administrators.

• PHP is used as the main server technology of the project, providing business logic processing, database interaction and API implementation. Due to its stability, security and performance, PHP reliably supports the backend part of the system.
• UIkit 2 (frontend framework) is used to standardize visual interface components such as buttons, forms, modal windows and other elements. This speeds up the development process and helps maintain a consistent style in the user interface.
• HTML and CSS (including Bootstrap) are responsible for the structure and design of pages, as well as adaptive layout, ensuring the correct display of the interface on all types of devices – from mobile to large-screen desktops.
• JavaScript implements interactive behavior of elements, event handling, dynamic data loading and management of components such as the hall layout. It provides a responsive interface and server interaction without a full page reload.

The implementation takes into account the principles of high fault tolerance and scalability: the functional modules of the system are easily integrated with each other, providing a seamless experience for both the administrator and the end user. PartyTicket allows you to implement complex business logic – from hall zoning to dynamic pricing – without losing the speed and usability of the interface.

Implementation of the PartyTicket ticketing service gives users a number of advantages and allows them to solve the following tasks:

• Reduction of operational costs for organizing events. Reduction of expenses on logistics, ticket printing and manual processing of orders due to the automated system of electronic ticket sales and verification.
• Increase in sales by 20-30% due to convenient online checkout. Integration with popular payment systems and intuitive interface increase conversion rates, reducing abandoned carts.
• Increased repeat purchases thanks to personalized offers. PartyTicket’s analytics system allows you to segment your audience and send targeted mailings, increasing customer returns.
• Reduce time spent on event administration. Automation of registration, ticket validation and reporting processes saves up to 40% of organizers’ time.
• Improved control and security at events. Using QR codes and digital verification reduces the risk of fraud and speeds up guest entry, reducing queues.

Result

PartyTicket is not just a program for online ticket sales, but a powerful digital platform that automates the entire cycle of work with events. Thanks to its scalable architecture and a wide range of tools, it is suitable for any business format: from a local club to a national festival. The implementation of such a system allows not only to simplify processes, but also to significantly increase revenue, customer retention and competitiveness.