Continental

Already during the first communications, we identified the client’s key business tasks at the current stage – attracting investors and launching marketing activities to expand the platform’s influence in the market. Therefore, we built all further work with a focus on achieving these goals.

It was decided:

• Create a design in a futuristic style using animated 3D graphics that will accurately convey the value of Continental to the target audience.
• Provide opportunities for further scaling of the web platform – expanding functionality, implementing integrations and introducing an interactive 3D room to promote the Metacontinental game.
• Use high quality content, but in balance with optimal system performance on mobile and desktop devices.

Development stages

The development of the project took place in several stages:

• Collection of information. We studied the client’s requirements and business objectives, analyzed his existing website and the main players in the market. As a result, a clear concept for the implementation of the project was formed and approved.
• Prototype. Based on the finished concept, a platform prototype was carefully thought out and developed. It consisted of four main components: interface warframes, UX design, a table describing the functionality, and module flowcharts.

• Design development. The designers drew a unique design that covers the widest possible number of extensions – from smartphones and tablets, to large screens and exhibition stands.

• Frontend development. Interface development at the software level included: implementation of visual design and animations, organization of user interaction through interactive elements and processing of user actions. To achieve the minimum page loading speed and, at the same time, maintain high quality graphics, we carried out deep optimization and reduced the number of polygons.
• Testing. After development was completed, all interface components were thoroughly tested and debugged.

What technologies did we use

When choosing a technology stack, we gave preference to innovative JavaScript libraries and frameworks:

• Vue.js – for solving presentation layer problems and simplifying work with libraries.
• Gsap – for creating web animations.
• Three.js – for displaying animated 3D graphics.
• Nuxt.js – for organizing all stages of UI rendering.

The AVADA MEDIA team designed and developed the client part of the Continental Technology investment web platform, which will become an effective tool for attracting investors and scaling the ecosystem.

At the moment, the Continental Technology web platform has already been launched, and our team continues to work on its development.