3D bicycle configurator

3D Bicycle Configurator is a modern web application developed by AVADA MEDIA team using Three.js library, designed for detailed visual customization of a bicycle in real time. The configurator allows the user to customize the appearance of the bike in an interactive 3D environment, choosing colors, textures and custom graphics for individual elements.

Purpose and Benefits

The goal of the project is to provide manufacturers, distributors and end users with a convenient online tool to customize bicycles before ordering. The solution is ideal both for use in e-commerce and as a B2B tool in the design and pre-sales phase.

With the help of the configurator, the customer is able to visualize the appearance of the future bike with maximum accuracy and create an individual design, which significantly increases customer engagement and satisfaction.

3D Bike Configurator offers a flexible and clear mechanism for customizing key visual components of a bike:

• Select colors and textures: seat, frame, pedals, handlebars.
• Upload your own image or print: The user can add a unique texture or graphic that is automatically overlaid on the selected element, providing a new level of personalization.
• Interactive 3D Viewing: The bike is presented in full 3D, with the ability to freely rotate, zoom and view from different angles. All changes are displayed instantly, allowing you to evaluate the result in real time.
• High quality visualization: Using Three.js allows to achieve realistic display of materials, light and shadows, while maintaining high performance on all modern browsers and devices.

Technological implementation

The project is based on Three.js – one of the leading WebGL frameworks designed for rendering 3D graphics in the browser. It is used to implement physically correct visualization of materials, lighting and reflections, which makes the appearance of the bike as realistic as possible.

Implementation features:

• Interactive user interface, easily scalable and adaptable to branded content.
• Support for custom textures and client-side image uploads.
• High performance thanks to an optimized 3D scene, even with complex textures and custom images.

The development resulted in a fully interactive, cross-platform 3D configurator with a focus on visual quality and personalization. The application can be integrated into an online store, brand website or used as a demonstration tool at exhibitions and presentations.

3D Bike Configurator is a clear example of how modern web technologies and visual interactivity can be used to enhance customer engagement, add value to the product and create a personalized experience that meets the audience’s expectations. The project demonstrates AVADA MEDIA’s technical expertise in 3D visualization, user interaction and web development, emphasizing the team’s readiness to solve problems of varying complexity at the intersection of design and technology.